tyrayudiz

Hey yudistira rachman,

You probably saw all the hoopla last week about the latest Penguin update from Google. This time it was specifically targeting spammy links, largely from low quality websites, websites with thin or crappy content, that type of thing.

This updated affected fewer sites than the previous iteration of Penguin, but regardless I'm sure most of us have seen drops at some point over the last year or two. In fact, there are many people that are completely paralyzed with fear right now because of how drastically things can change.

How do you know what you should be doing? How do you know what's safe and won't get your site destroyed in 2 months? Lots of people have chosen to just do nothing, rather than take the risk.

But we still need to drive more traffic, grab more leads, and ultimately generate more customers. Doing nothing is a sure way to watch your business slowly shrivel up.

Let's turn this around and look at things a different way. What hasn't ever been penalized by any algorithm update? What things have come and gone in importance, but NEVER been negative factors (and probably never will be)?

Two easy ones come to mind:

1) Solid, high quality content.

Short, crappy content has been penalized. Spun content has been penalized. Gibberish content has been penalized. Duplicate content has been penalized.

But high quality, original content has never been hurt. Do you know why?

Because high quality, original content is exactly what Google is TRYING to deliver to users. When you search for something, that's what they are hoping to show you.

So yes, invest the time in creating great content for your sites. Content that people would actually want to read. Content that YOU would want to read. It will pay off, if not now then certainly in the long run as they continue to punish people for low-quality stuff.

2) Social signals.

Blog comments have been penalized. Forum links and forum spam have been penalized. Press releases have been penalized. Crappy blog networks have been penalized.

But real social mentions, shares, and links have never been targeted. Do you know why? Because social signals from real people show that your content matters. If some people like your content, then it stands to reason that other people will too.

In fact, over time social signals have increased in importance. If you look at the relative weight of many different ranking factors, the biggest social sites are clustered right at the top.

That's why we believe that SocialAdr is even more important than ever. As more and more linking and traffic sources are penalized by the search engines, getting real social shares is only increasing in importance.

To help you with your efforts on the social side, we're offering a limited-time offer to get 50% more credits than usual. Just use the link below to activate the coupon:

http://socialadr.com/pg/register/promo

Put those credits to work right away and start building social buzz that will stand the test of time. It's fine to dabble in stuff that won't last, but you need to also continue with efforts that will last through updates and penalties.

So grab some bonus credits and get to it:
http://socialadr.com/pg/register/promo

To your success,
Ben

PS. What kind of problems are you having with social media, SEO, or online marketing in general? Hit reply and let us know.

SocialAdr, LLC
848 N. Rainbow Blvd. #3579
Las Vegas, NV, 89107, USA
+1 (619) 796-6237
http://socialadr.com